Nowadays most NPOs view websites, email marketing and social media as the most important channels...
Acquiring new and regular leads is the embodiment of the donation model that most NPOs are built upon.
Despite the drops in acquisition rates over the years, there has been an increase in amount donated...
Online lead generation is the solution for those companies who lack resources for traditional strategies.
Why is Analytics important for NPOs now and in the future?
How can an integrated process be advantageous compared to traditional methods for lead generation?